In October of 2005, the City of Kennewick and VenuWorks completed a Naming Rights sponsorship agreement with Toyota USA and Toyota of Tri-Cities to brand the Three Rivers Coliseum and the Three Rivers Ice Arena. They became the Toyota Center and Toyota Arena but both buildings continue to be an active part of the Three Rivers Campus.
The Toyota Center comfortably seats up to 7,200 in multiple configurations. The Toyota Center is also home to the WHL Tri-City American’s Champion Hockey Team and offers a Broadway Series, as well as, other world-class entertainment.
The Toyota Arena houses the only year-round sheet of ice within a 150-mile radius. The arena also offers public skating sessions, Junior Hockey games, a Learn to Skate program, a figure skating school, and concerts. The two buildings continue to see great improvement and are working hard to fulfill the needs of the surrounding community.